What "AI ecommerce platform" means here
Not a template store with a chatbot bolted on. Manva's AI designs your store (a complete, unique, multi-page website — not a theme), stocks it (a product photo becomes a live listing with title, description and SEO), and runs it with you (a WhatsApp assistant that answers from your real sales and acts on your yes). India-stack included: UPI via your own Razorpay, COD, GST invoices, Shiprocket shipping.
The three layers
1. The store the AI designs
Describe your business and Manva generates the whole site — pages, sections, copy, product grid, blog, legal pages, SEO (every published site ships its own sitemap and robots.txt). Designs are generated per business, not palette-swapped from one template: a jewellery brand and a pickle brand don't get the same site with different colours.
2. The catalog the AI maintains
Photo → product: send a picture on WhatsApp, the AI writes the listing and puts it live after your yes. Descriptions, product photos (studio, lifestyle, model shots), variants, inventory tracking, coupons (percent, fixed, tiered, BOGO), gift cards, loyalty, reviews — with abandoned-cart recovery emails and tap-to-apply coupon chips working for you in the background.
3. The assistant that runs it
The part no other Indian platform has: a WhatsApp assistant that reports your orders and revenue from real data, flags what needs attention, proposes the next action — publish those drafts, restock that pickle, launch that coupon — and does it when you say yes. Then it measures: "you published 6 products — 3 orders came in the days after."
Built for how India actually sells
- Payments: UPI and cards through YOUR OWN Razorpay account — we never sit between you and your money. COD standard.
- Tax: GST fields on products, GST-compliant invoices.
- Shipping: Shiprocket integration; buyer notified automatically when you ship (from the dashboard or by replying "ship 2" on WhatsApp).
- Language: the owner side works in Hindi, Hinglish, Tamil, Telugu, Marathi and more; marketing content in 11 languages.
- Festivals: campaign content and offers timed to Diwali, Rakhi, Eid and the rest of the Indian calendar — try the festival message generator.
How it compares
Global platforms (Shopify, Wix) give you a powerful template and leave the building and running to you — at global prices (Shopify comparison, Wix comparison). Indian builders of the last wave (Dukaan, Instamojo) made stores easy but never learned to run them — and have since moved up-market or narrowed (Dukaan alternatives, Instamojo alternatives). Manva's bet is the combination: the store designed by AI, the operations run on WhatsApp, the whole thing priced in rupees.
What it costs
The website is ₹999 one-time per site (not per month). The assistant plans start at ₹149/month with a 7-day free trial. No commission on your sales; payments go straight to your Razorpay. Full pricing.
Open your AI-run store this week
Describe your business, get your store, send your first product photo on WhatsApp.
Start free — build your site in minutesFrequently asked questions
What makes an ecommerce platform 'AI' rather than just having AI features?
On Manva the AI does the three jobs that normally need people: designing the store (a complete site, not a filled template), writing and publishing the catalog from photos, and running daily operations through a WhatsApp assistant that acts on your approval. AI features inside a manual platform still leave you doing the work.
Does Manva take commission on my sales?
No. Payments run through your own Razorpay account. You pay the platform (₹999 one-time website + assistant plan from ₹149/month) and your normal gateway fees — nothing per-sale to Manva.
Can I use my own domain?
Yes — publish on a free Manva subdomain or connect your own custom domain.
I already sell on Shopify/Meesho. Does this replace them?
It doesn't have to. Manva can connect to an existing Shopify store (the assistant works on top of it), and many sellers run their Manva site alongside marketplaces — your own site keeps the margin and the customer relationship.